"2twilert-tips" Posts

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How to: use Twitter in B2B marketing

Even if you’ve been using Twitter for a while, it’s still important to stay up to date with the latest developments and industry ‘best practises’. This is why Twitter Academy, a webinar hosted by the Twitter SME team, has proved extremely popular with the Twitter population. After the last webinar however, we noticed that even […]

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How to manage a social media crisis with Twilert

Twilert is designed to monitor your Twitter presence around the clock, but will also aid you should you ever find yourself in the face of a social media crisis. HMV, British Gas and Kitchenaid are just some of the brands who have found themselves in the type of social media crisis that we would all […]

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How to drive engagement with Twilert

With hundreds of social media channels now available, business users just don’t have the time or budget to apply due care and attention to each one. The importance of ROI is higher than ever and companies cannot afford to spend time on a channel that isn’t driving engagement for their brand. Twilert is great for […]

How to build a social media listening plan for Twitter

How to Build a Social Media Listening Plan for Twitter

A recent study showed that one of the top reported reasons (63%) that people follow SMEs on Twitter is to show support for their business. Similarly, Twitter is often the first channel consumers turn to in order to vent frustration about a service or product. Unfortunately, due to the pace Twitter moves at, it can […]