"2beth" Posts

twitter monitoring for brands [infographic]

The Importance of Twitter Monitoring for Brands [Infographic]

One of our aims over the next year, is to help brands and businesses become masters of Twitter Monitoring. When used correctly, Twitter Monitoring is the door to improving your brand’s reputation, keeping customers happy and even finding leads for your sales team. To reach as many brands as possible on our mission, we’ve been busy creating […]

Golden Rules for Providing Great Customer Service on Twitter

10 Golden Rules for Providing Customer Service on Twitter

As you might expect with a Twitter Monitoring tool, the majority of our customer service occurs on Twitter. A tweet is often the first thing that alerts us to a customer query and this means we have to be ‘always on’ to ensure that we are providing the best customer service possible. A recent study […]

How to Use Twitter Keyword Search Effectively [video]

Twitter Keyword Search is one of the most effective ways to find leads, monitor interactions and communicate with customers. However, it is also the number one misused tool within Twitter search. As part of our mission to help business users master Twitter monitoring, we’ve put together this short video which helps to explain the three […]

How to use Twitter Geolocation Targeting in Sales and Marketing

How to use Twitter Geolocation Targeting in Sales and Marketing

What is Twitter Geolocation Targeting? Twitter Geolocation Targeting allows you to find tweets that have been sent from a specific location. This could be a country, city, multiple regions or even a landmark or specific venue. This is useful as it makes tweets more contextual and helps business users to find leads relevant to their […]