The NYC marathon is one of the biggest events in the New York calendar and the largest marathon to date. Naturally, Twitter is a big part of connecting the live event with the rest of the world and is a channel that thousands took to over the weekend, in order to share thoughts, encouragements and personal bests. […]
If you use Twitter but not Twitter Search, you’re missing out on many of the opportunities the channel offers to connect your brand with your customers. While Twitter will tell you who’s mentioned your brand handle, Twitter Search will tell you who’s mentioned your brand but not tagged a handle, who’s talking about your competitors […]
Twitter’s advanced search tool is one of its most powerful functionalities, but unfortunately it can be very easy to get wrong. Twitter provides this guide to it’s advanced search operators but without understanding how they work together, you can often end up hitting irrelevant results that are of no use to you or your brand. […]
![twitter monitoring for brands [infographic]](/wp-content/uploads/2014/09/twitter-monitoring-for-brands-934x500.png)
One of our aims over the next year, is to help brands and businesses become masters of Twitter Monitoring. When used correctly, Twitter Monitoring is the door to improving your brand’s reputation, keeping customers happy and even finding leads for your sales team. To reach as many brands as possible on our mission, we’ve been busy creating […]